Powerplant has shaped HEYDAY's ambitions with a super flexible and innovative office that welcomes employees, network and customers in an inspiring, connecting and welcoming way.

Together with @heyday, we went through the entire Powerplant creation process. This resulted in a workplace concept that was worked out to the last detail. For example, Powerplant created the designs, from floor plans to customization and material selections. We also went a step further and integrated all signing and identity into the design. The result; a clubhouse that truly feels like aHEYDAY experience.

HEYDAY's new clubhouse does all this in a sustainable way, where we as designers have made maximum use of what is already there. For example, the interior from two properties came together in the new location. With new colors, upholstery and a rock-solid concept, we pulled it all together into a new HEYDAY experience.

Some quick facts about the HEYDAY clubhouse

• The concept puts autonomy front and center; anything highlighted in blue can be touched and modified
• The property talks to you through our dialogue driven signing
• Reuse, circular design and existing architecture have been optimally utilized to reduce the footprint
• Flexibility is at the heart of the plan, for example, areas can be constantly re-programmed and used in different ways, such as the HEYDAY discovery space.
• Soft colors and warm tones give the clubhouse a friendly face
• Hospitality creates culture-enhancing spaces throughout the property.
• The spaces breathe health and green, informed by the WELL standard
• The clubhouse is full of areas where we have created space for theHEYDAY'er to claim spot for themselves and the team
• The floor plans are open-plan with meeting rooms in appropriate places to interrupt the openness
• Branding and art works are the finishing HEYDAY touch, through which the brand identity runs throughout the property